ESU came to me in need of a complete brand overhaul. They were initially looking for a new website design, some better marketing tactics, and an easier way for their clients to inquire about appointments. But after a few meetings, it was clear that it was time for ESU to launch a brand new look and feel that matched the elegance and professionalism of their work ethic. The brand identity program included a logo, stationery (letterhead and business card), information booklets, outdoor signage, lobby sign, a Facebook page and a full website.