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Anything worth doing is worth doing right.

As a Web Design, UX/UI Designer and Graphic Designer I do my best to give nothing but the best to every project I work on. 

Michael Penn

Web Designer / UX/UI Graphic Designer


My name is Michael. I call myself a designer as it’s a nice umbrella term for what I do such as UX/UI Designer, Web Designer, Graphic Designer and Visual Designer. I am currently living in Toronto, ON, Canada.

I have always loved design in every form and it’s a passion. I consider myself a designer of many trades and love to learn new things. My current work is more web-oriented but I still do print work. I love to learn new things all the time, and I feel the need to always be on the look for what is happening in the world of design and what are the trends as there are so many great designers out there.

As a designer, I have learned a lot of things, some good, some bad, and today I feel the need to evolve to something different, be challenged by new things and I am always searching for my next design project or position as a designer / Lead Designer. So let’s talk!

Download my latest resume


UX/UI Designer, Web Designer & Graphic Designer

About me


My Skills

UX/UI Design


Web Design


Graphic Design


Visual Design




Wireframing & Mockups


User Testing


Wordpress / Elementor pro




Software skills







Adobe XD


Bootstrap Studio


Adobe CC




Azure / Jira


Adobe Acrobat


My Experiences

Web Designer / Graphic Designer - UX/UI Designer


May 2022 to present
Loblaw's digital
Web Designer / UX/UI

Develop prototypes for demonstration and evaluation of concepts,
Conduct user interviews with close involvement from Product Owners,
Collaborate closely with the development and Engineer programming teams to implement designs
Excellent understanding of principles of interface design and use of interactivity
Lead the UX/UI design production for one of the key segments, working in tight alignment with the head of development and stack holders.
Rapid Prototyping and wireframing using Figma
Communicate effectively in both technical and business environments for presentation and Technical management

July 2021 to Apr 2022
Bell Media
Web Designer / UX/UI
Participate in product and feature ideation and conceptual development for web and mobile solutions, also taking into account responsive design considerations.
Review and gather feedback on work from business, product management, development and peer design teams as well as executive leadership.
Research to improve the users experience and gather data to push solutions forward, using User testing platform.
Rapid Prototyping, and Create detailed wireframes. Create personas to help define our user base Understand which design patterns would work best for a given situation Working on different platforms such as Crave, CTV, Noovo etc.
Using the industry standards software, Adobe Creative Cloud, Miro, Adobe XD, Slack, Figma and others.
May 2021 to July 2021
Conn's Home Plus
Web Designer / UX/UI
Detached to Conns Home Plus (Texas, USA) working remote 100%
Work independently and collaboratively with team members to develop UI/UX workflow and design.
Work collaboratively inside a cross-functional team, effectively integrating your design expertise inside an agile environment.
Quickly come up with insightful workflows and simple solutions to complex interaction design problems.
Wireframe and prototyping in Figma. Mapping with Miro.
Audit and research using Baymard Institute.
Oct 2012 to present
Web Designer / UX/UI / Graphic Designer

Analysis client business models and needs to deliver a cohesive marketing approach through design and proposes best solutions for Web, UX/UI design and any marketing print materials.
Research & understand the target audience for best practices and usability of UX/UI and website/apps design.
Created Wireframes, prototypes using interactive tools such as Adobe XD or Figma for innovative concept proposals.
Created Web pages and sites with fabulous, UX/UI design using HTML and CSS bootstrap or WordPress and Elementor Pro builder.
Design custom brochures, reports, and other marketing materials to help support and elevate brand of clients.
Meeting campaign and project deadlines.
Collaborating with other team members and the brands to deliver best creative solution.
Building strong relationships with partners and brand team members.
Solid presentation, listening and communication skills.
Responsible for selection and suggestion of cost effective materials, hardware and other software solutions.
Build and maintain relationships with internal and external vendors.

May 2019 to Feb 2021
Summitt Energy
Web Designer / UX/UI and Graphic Designer

Build all new sites within CMS or Bootstrap for both Desktop and Mobile versions.
Implement, edit and architect front-end interactive web features, and other consumer-facing content.
Create designs for clean, user-friendly, responsive, data-driven web sites in Bootstrap and HTML/CSS. Design work will include detailed mockups, wireframes, using Adobe XD and Figma, user flows, and mood boards and User testing and Personas.
Work tightly with Dev leads and Product Managers to ensure requirements and UI asset production timetables are met, while ensuring best-in-class product UX and design.
Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
Work closely with producer, editorial writing and development team to meet project objectives and deadlines.
Move easily between projects with diverse parameters and objectives.
Meet regularly with business stakeholders and management to understand and refine business and functional requirements and determine project scopes and specifications.
Use & produce wireframes, prototypes to build and lead design work.
Experience with Photoshop and WordPress and other design tools.
Design focus will be on creation of website UI, mobile UI, skins, emails, print, typography, logos, advertising banners, and promotional materials.
Maintain graphic standards and brand integrity.
Stay on top of design trends and technologies for new devices/platforms.
Assist with updating information on our sites.

Oct 2017 to Jan 2019
Web Designer & UX/UI Designer

Worked in fast-paced projects, requiring attention to detail and working within constrained timelines.
Attend and contribute to turn-in meetings with Creative Team.
Collaborate with and support teams to build user-centered scenarios & storyboards, mood boards that translate stories into concept designs.
Creation of Websites and wireframes for email campaigns and cross platforms designs.
Online marketing and latest web design trends.
Maintaining websites built in WordPress.
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) while designing and building web pages.
Create to interpret complex information to produce engaging visualizations and designs.

Jul 2013 to Aug 2013
Graphic Designer

Worked on a translation project
Creating layouts and type setting designs. Created sales collateral, marketing literature, and print ads.
Collaborated with cross-functional & multidisciplinary teams to ensure final product represents client’s vision.
Created unique and creative themes to help support and enhance brand uniqueness.
Designed of learning manuals, brochures, and other educational materials


2008 to 2012
Seneca College
Seneca College

This three-year advanced diploma program prepares you with the knowledge and skills necessary to create effective design solutions for interactive, print and experiential design projects. Fundamental principles and skills training, followed by immersive cross disciplinary learning, culminate with a graduate showcase portfolio and the opportunity to participate in a field placement. This program prepares for work as a designer in the communications industry.

  • Graphic designer
  • Web designer
  • UX/UI Designer
  • In-house designer for corporations
  • Advertising art director
  • Interactive designer

Ready to learn more?

Think we’d be a good match for a design project?

Contact me now to get more info on my availability and pricing.

Web Designer - UX/UI Designer and Graphic Designer - Toronto - Canada